Buyer’s directory · evidence graded

Best SEO Consultants in London (2026)

This is a city-based ranking, not a list of people who merely serve London remotely. It gives additional weight to enterprise, international and agency-side experience common to London buying teams.

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EDITORIAL RANKING

14 consultants matched

Reviewed September 11, 2026

Official site

Dan Taylor

Enterprise and international SEO consultant

Evidence C

Best for: Enterprise technical SEO, international markets, edge cases and platform migrations

Enterprise SEOInternationalTechnical SEOHead of Technical SEO at SALT.agency

LocationLondon, United Kingdom

2026 activityIn 2026 he is speaking on technical SEO and AI search while leading SALT's enterprise work.

Clients & collaboratorsSALT publishes client case studies; confirm which engagements had Dan's direct involvement.

Credentials & productsPatent contributor, international speaker and agency founder with extensive technical publishing. Tool, platform, newsletter or owned product.

Experience & resultsPatent contributor, international speaker and agency founder with extensive technical publishing. SALT publishes client case studies; confirm which engagements had Dan's direct involvement. Strong enterprise-industry visibility; exact follower count not captured. Treat outcome claims as first-party unless the source is independent.

Social proofStrong enterprise-industry visibility; exact follower count not captured.

Main buying checkEngagements are agency-delivered. Confirm senior oversight, delivery team and implementation responsibilities.

What people sayNo defensible independent review pattern was established. Request two recent, comparable client references before making a service-quality claim.Separate from the 3.9/5 editorial fit score

Editorial score77/100

Pricing$6,000-$18,000/month · estimated

Editorial fit★★★★☆3.9/5

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Judith Lewis

International SEO and digital-strategy consultant

Evidence C

Best for: International SEO, ecommerce, technical strategy and organizations needing senior workshops

InternationalEnterprise SEOTechnical SEOFounder of Decabbit Consultancy

LocationLondon, United Kingdom

2026 activityIn 2026 she continues consulting and hosting Search n Stuff events in London and Antalya.

Clients & collaboratorsPublic work involves conference communities and consultancy clients; named current clients are limited.

Credentials & productsMore than two decades in digital marketing, conference host and international awards judge. Tool, platform, newsletter or owned product.

Experience & resultsMore than two decades in digital marketing, conference host and international awards judge. Authority and current role are supported, but a buyer should still request a comparable case study with dates and measurement scope.

Social proofStrong global conference reputation; exact follower count not captured.

Main buying checkEvent visibility is not client evidence. Ask for a recent comparable engagement and implementation scope.

What people sayStrong global conference reputation; exact follower count not captured. This demonstrates visibility and peer recognition, not client satisfaction or delivery quality.Separate from the 3.9/5 editorial fit score

Editorial score77/100

Pricing$6,000-$18,000/month · estimated

Editorial fit★★★★☆3.9/5

Official site

Kevin Gibbons

Enterprise SEO and organic-growth agency founder

Evidence C

Best for: Enterprise ecommerce SEO, organic growth and senior marketing leadership

Enterprise SEOEcommerceInternationalFounder of Re:signal

LocationLondon, United Kingdom

2026 activityIn 2026 he is publishing about AI, agency models and ecommerce search while leading Re:signal.

Clients & collaboratorsRe:signal publishes client cases; founder-level involvement should be confirmed by scope.

Credentials & productsMore than two decades in search, agency-founder record and international speaking. Tool, platform, newsletter or owned product.

Experience & resultsMore than two decades in search, agency-founder record and international speaking. Authority and current role are supported, but a buyer should still request a comparable case study with dates and measurement scope.

Social proofAbout 18,500 LinkedIn followers at the research date.

Main buying checkEnterprise agency pricing and team structure may not suit smaller retailers. Confirm minimum engagement.

What people sayAbout 18,500 LinkedIn followers at the research date. This demonstrates visibility and peer recognition, not client satisfaction or delivery quality.Separate from the 3.9/5 editorial fit score

Editorial score77/100

Pricing$6,000-$18,000/month · estimated

Editorial fit★★★★☆3.9/5

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Carrie Rose

Digital PR and search-agency founder

Evidence C

Best for: Large consumer brands seeking search-led creative, digital PR and cultural relevance

Digital PREnterprise SEOEcommerceFounder of Rise at Seven

LocationLondon, United Kingdom

2026 activityIn 2026 she leads the UK and US business and publishes about agency growth and creative marketing.

Clients & collaboratorsPublic brand roster includes Red Bull, Monzo, Bumble, Wayfair and SIXT, but account dates and direct involvement vary.

Credentials & productsUniversity of Leeds graduate, Campaign 30 Under 30 recognition and founder of an international agency. Tool, platform, newsletter or owned product.

Experience & resultsUniversity of Leeds graduate, Campaign 30 Under 30 recognition and founder of an international agency. Authority and current role are supported, but a buyer should still request a comparable case study with dates and measurement scope.

Social proofAbout 98,000 LinkedIn followers at the research date.

Main buying checkChoose for creative PR and brand visibility. Confirm commercial SEO measurement and the senior team assigned.

What people sayAbout 98,000 LinkedIn followers at the research date. This demonstrates visibility and peer recognition, not client satisfaction or delivery quality.Separate from the 3.9/5 editorial fit score

Editorial score77/100

Pricing$10,000-$30,000/month · estimated

Editorial fit★★★★☆3.9/5

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Lexi Mills

Digital PR, reputation and search strategist

Evidence C

Best for: Digital PR, crisis communications, reputation, AI-era brand risk and regulated sectors

Digital PREnterprise SEOAI searchInternational digital PR strategist and conference speaker

LocationLondon, United Kingdom

2026 activityIn 2026 her work focuses on AI-driven reputation, disinformation risk and strategic communications.

Clients & collaboratorsShift6 client identities can be sensitive; public speaking and research provide most visible evidence.

Credentials & productsAward-winning PR strategist, researcher and international keynote speaker. Tool, platform, newsletter or owned product.

Experience & resultsAward-winning PR strategist, researcher and international keynote speaker. Authority and current role are supported, but a buyer should still request a comparable case study with dates and measurement scope.

Social proofLarge digital PR and communications network; exact follower count not captured.

Main buying checkBest for high-stakes communications and reputation, not routine technical SEO execution.

Editorial score77/100

Pricing$6,000-$18,000/month · estimated

Editorial fit★★★★☆3.9/5

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Will Critchlow

Enterprise SEO testing and strategy consultant

Evidence C

Best for: Enterprise SEO testing, controlled experiments and teams needing causal evidence

Enterprise SEOTechnical SEOAI searchFounder of SearchPilot and Distilled

LocationLondon, United Kingdom

2026 activityIn 2026 he continues operating SearchPilot and interviewing senior SEO product leaders.

Clients & collaboratorsWorks with SearchPilot customers and public guests including enterprise SEO leaders; direct freelance consulting is not the primary model.

Credentials & productsDistilled co-founder, SearchPilot founder and long-running industry speaker. Tool, platform, newsletter or owned product.

Experience & resultsDistilled co-founder, SearchPilot founder and long-running industry speaker. Authority and current role are supported, but a buyer should still request a comparable case study with dates and measurement scope.

Social proofLarge SEO leadership network; exact follower count not captured.

Main buying checkRequires sufficient site traffic and engineering maturity for meaningful controlled tests.

Editorial score77/100

Pricing$10,000-$30,000/month · estimated

Editorial fit★★★★☆3.9/5

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Richard Baxter

Technical SEO and digital-strategy consultant

Evidence C

Best for: Agentic web, AI infrastructure, technical marketing automation and enterprise search architecture

Enterprise SEOTechnical SEOContent SEOFounder of Builtvisible

LocationLondon, United Kingdom

2026 activityIn 2026 Houtini builds open-source MCP servers and advises on AI agents, brand mentions and machine-readable websites.

Clients & collaboratorsWorks through Houtini; historical work belongs to Builtvisible and should not be presented as current Houtini clients.

Credentials & productsTwo decades in search architecture, agency exit and hands-on software engineering. Tool, platform, newsletter or owned product.

Experience & resultsTwo decades in search architecture, agency exit and hands-on software engineering. Authority and current role are supported, but a buyer should still request a comparable case study with dates and measurement scope.

Social proofStrong technical founder reputation; exact follower count not captured.

Main buying checkHis current offer is AI engineering rather than conventional SEO. Match the brief accordingly.

Editorial score77/100

Pricing$8,000-$30,000/month · estimated

Editorial fit★★★★☆3.9/5

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Rejoice Ojiaku

B2B SEO strategist and inclusion advocate

Evidence C

Best for: Inclusive digital strategy, B2B SEO, content and teams seeking diverse audience insight

B2B SaaSContent SEOEnterprise SEOFounder of B-DigitalUK

LocationLondon, United Kingdom

2026 activityIn 2026 she continues strategy, speaking and community work around modern search.

Clients & collaboratorsCurrent named-client evidence was not sufficiently verified in this pass.

Credentials & productsAward-winning community leadership, agency experience and international speaking. Tool, platform, newsletter or owned product.

Experience & resultsAward-winning community leadership, agency experience and international speaking. Public outcome evidence is incomplete. Request a recent reference and underlying measurement before using performance claims.

Social proofStrong UK search-community visibility; exact follower count not captured.

Main buying checkCommunity authority is material, but buyers should still request a comparable client outcome and delivery scope.

Editorial score77/100

Pricing$3,000-$10,000/month · estimated

Editorial fit★★★★☆3.9/5

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Fery Kaszoni

Digital PR and link-acquisition specialist

Evidence C

Best for: High-volume digital PR, link acquisition and AI-search visibility

Digital PREnterprise SEOFounder of Search Intelligence

LocationLondon, United Kingdom

2026 activityIn 2026 he is combining digital PR with AI-search and search-intelligence software development.

Clients & collaboratorsWorks with Search Intelligence team members including Maddie Peacey and Bryony Benfield; named clients appear in agency case studies.

Credentials & productsAgency founder and public case-study publisher; revenue growth is reported by interviews and company sources. Tool, platform, newsletter or owned product.

Experience & resultsAgency founder and public case-study publisher; revenue growth is reported by interviews and company sources. Works with Search Intelligence team members including Maddie Peacey and Bryony Benfield; named clients appear in agency case studies. About 105,000 LinkedIn followers at the research date. Treat outcome claims as first-party unless the source is independent.

Social proofAbout 105,000 LinkedIn followers at the research date.

Main buying checkHigh-volume PR requires careful review of relevance and attribution. Verify current client retention and earned-link quality.

What people sayAbout 105,000 LinkedIn followers at the research date. This demonstrates visibility and peer recognition, not client satisfaction or delivery quality.Separate from the 3.8/5 editorial fit score

Editorial score76/100

Pricing$8,000-$30,000/month · estimated

Editorial fit★★★★☆3.8/5

#10

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Areej AbuAli

Technical SEO consultant and community founder

Evidence C

Best for: Enterprise technical SEO, audits, migrations and inclusive team development

Technical SEOEnterprise SEOFounder of Women in Tech SEO

LocationLondon, United Kingdom

2026 activityHer 2026 work combines technical consulting, speaking and stewardship of Women in Tech SEO.

Clients & collaboratorsCurrent client names are generally confidential; public collaborations center on Women in Tech SEO partners and speakers.

Credentials & productsFounder of an internationally recognized community and frequent conference speaker. Tool, platform, newsletter or owned product.

Experience & resultsFounder of an internationally recognized community and frequent conference speaker. No comparable current case study with baseline, intervention, timeframe and attribution was publicly established.

Social proofLarge professional community and strong industry recognition; exact personal follower count not captured.

Main buying checkCommunity leadership is strong social proof but should not be substituted for a comparable technical case study.

Editorial score76/100

Pricing$10,000-$30,000/month · estimated

Editorial fit★★★★☆3.8/5

#11

Official site

Paul Rogers

Ecommerce strategy and platform consultant

Evidence C

Best for: Shopify Plus, ecommerce replatforming, architecture and technology selection

EcommerceEnterprise SEOCo-founder of Vervaunt

LocationLondon, United Kingdom

2026 activityIn 2025-2026 he is analyzing Shopify's AI, B2B and product strategy while advising major merchants.

Clients & collaboratorsWorks with Vervaunt clients and Inside Commerce co-host James Gurd; verify current client list on Vervaunt.

Credentials & productsShopify and ecommerce specialist, conference speaker and podcast co-host. Tool, platform, newsletter or owned product.

Experience & resultsShopify and ecommerce specialist, conference speaker and podcast co-host. Authority and current role are supported, but a buyer should still request a comparable case study with dates and measurement scope.

Social proofStrong UK ecommerce network; exact follower count not captured.

Main buying checkNot a general SEO consultant. Best when organic search is part of a wider ecommerce platform decision.

Editorial score76/100

Pricing$6,000-$18,000/month · estimated

Editorial fit★★★★☆3.8/5

#12

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Hannah Smith

Creative content and digital PR consultant

Evidence C

Best for: Creative content, digital PR, ideation and teams struggling to earn authoritative coverage

Digital PRContent SEOIndependent consultant and long-standing search-industry speaker

LocationLondon, United Kingdom

2026 activityHer recent work remains centered on creative effectiveness, decision-making and earned media.

Clients & collaboratorsClient roster is typically confidential; public work includes conference training and agency workshops.

Credentials & productsMultiple award-winning campaign history and established international speaking. No separate book, course or product was documented in this pass.

Experience & resultsMultiple award-winning campaign history and established international speaking. No comparable current case study with baseline, intervention, timeframe and attribution was publicly established.

Social proofStrong digital PR reputation; exact follower count not captured.

Main buying checkA Wiley executive shares the same name. Verify the exact SEO professional when citing current sources.

Editorial score76/100

Pricing$3,000-$10,000/month · estimated

Editorial fit★★★★☆3.8/5

Independent matching

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What you get2–3 relevant optionsTrade-offs explainedA direct recommendation

Location methodology

Based there, not merely available there.

Inclusion requires a public professional connection to London. The location ranking then reweights specialist fit using Enterprise SEO, International, Digital PR. Public evidence remains more important than proximity.

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